Quote of the week
"A pessimist is one who makes difficulties of his opportunities;
an optimist is one who makes opportunities of his difficulties."
World War I Soldier, Reginald B. Mansell
Thanksgiving, Christmas, Hanukkah, and New Years.

And, as we discussed last week, that can mean a "dead zone" for your real estate business.

But it won't if you make the effort to show those sellers that serious buyers come around during the holidays.

So I wrote a letter set just for that purpose.

Use them with your other prospecting letters, or send them to people who are undecided about listing now or waiting for after the holidays.

Since they do have a short "shelf life," they're priced at only $15 for all 5 letters.

But HURRY! You need to start sending them soon.

Get your Holiday Listing Letters today...
One more note about Active Rain...

If you've joined recently and want a little "boost" do write and send me the link to your blog.

I'll visit your blog to comment, and I'l write an introduction for you and post it on my own blog: http://activerain.com/blogs/copybymarte.
Do you have "rich agent" habits?
Last week Active Rain published the results of a study they did to determine the difference between agents who make a lot of money and those who barely get by.
Top agents invest in their business
Not surprisingly, one of the major differences between agents who make over $100,000 per year and those who earn less than $35,000 was the amount of money they spend to promote their business. Top earners often spend more in one month than low earners spend in a year. ($500 - $1,000)
Top earners are far more likely to hire an assistant or a writer, and far more likely to use an automated system to stay in touch with past clients and current prospects.
While it was no surprise to see that top agents blog regularly and have a good website with IDX, it was a surprise to see that many are still using newspaper advertising.
Interestingly, both high and low earners use Facebook, LinkedIn and other social sites about equally. I have an idea that the difference is in what they post.
Asked for their 3 top sources of leads, top agents listed:
  • referrals
  • blogging
  • business networking
This is something to consider if you've been resisting blogging. Even if you're doing well now, how much better could you do if you jumped in?
If you haven't joined Active Rain and started blogging yet, just do it. Use this link http://activerain.com/action/referrals/copybymarte to join, then write me at marte@copybymarte.com and tell me. I'll write a post introducing you to the community.
And if you know you need to blog but don't want to do the writing, get in touch. As your ghostwriter, I will keep you connected.
Having problems with Bank of America?
If you're working on a short sale and their asset manager won't return your calls, there's an unbelievable new way to get action. Tweet them! @BofA_Help
This seems insane to me – why don't they just answer the phone? But agents are reporting that it works, so who am I to argue?
They're also reporting success with other banks after they've tweeted, vented on Facebook, and blogged about the troubles they're having.
Apparently the banks' public relations people keep tabs on what's being said in cyberspace and do take action in the face of negative publicity.
I've always thought complaining was bad form, but if it will get your short sales closed, complain away!
Here's to your prosperity,
Copy by Marte, Priest River, Idaho