Armstrong Capital Newsletter

April 2008

 

Jeffrey R. Armstrong

President of Armstrong Capital

 

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            Hello again! April is here and with spring in the air I hope your business is blossoming.  This year I started to explain the general process of the note business as it relates to a note broker.  The process being to Find them (the note holders), Expose them, Educate them and Support them.  If you are able to complete the entire process you will then earn your F.E.E.S.!  We have already covered Finding, Exposing and Educating note holders and referral sources.  This month we will conclude the process with Supporting them.

            Previously we stated that each component of the process is interconnected with the previous component.  When we are talking about supporting them we are talking about being available to them for assistance when they need it.  So the question then becomes, what does support involve if we already found, exposed and educated them?  Support comes down to two things; being available and assisting both the investor/funding source and the note seller with the closing process when they accept an offer from you. In other words being professional and using common courtesy.

            It's not as hard as it sounds.  When someone calls or emails you the professional thing to do is to return the call or email within 24 hours or the next business day.  Now I'm not saying that if you are on vacation or out of town you have to keep the communication link open.  But at least make them aware of the situation by leaving an appropriate voicemail message for when they call or using an auto-responder to people that email you so they know when they might expect to hear from you.

            That goes for your team as well (the team being you and the investor or funding source and their employees).  When they ask a question about the file, get them the answer as quickly as you can so as not to delay the process.  If they request additional information, try your best to get right on it and find it for them in a prompt diligent manner.  The more we can work together, the faster the transaction will get to closing and funding and the happier the note seller will be.

            Also, once the note holder has accepted a price from you and the transaction has started keep the note holder up to date at least once a week and when a major part of the due diligence has been completed (credit, appraisal, title, etc.).  They will appreciate it and your credibility will grow.  And who knows, maybe one day they will refer a friend that has a note to you as well.  Supporting them is all about being professional and giving common courtesy to the note holders and the investors that you work with. 

            There you have it.  In the last four months we have briefly touched on every aspect of the note business in regards to the F.E.E.S. process: Finding them, Exposing them, Educating them and Supporting them.  Those are the basics of a foundation for you to build your note business on. 

            Next month I will share with you what my daily routine consists of to give you an idea of what a successful note broker does on a daily basis.

            Keep marketing, it's going to work! J

Jeff Armstrong


Secrets of Paper 201 Workshop coming in June!  This 3-day advanced beginner workshop is scheduled for June 27-29, 2008 in Los Angeles. Registration will be open in mid April for this one of a kind workshop, for more info visit Secrets of Paper 201.  


Jeff's Speaking and Instructing Schedule

         Location                Date                          Event  (click for info & registration)       


"Rainbow Package" - New for 2008!

New for 2008! I've been working on this project since early 2007.  All newly redesigned and completely updated for 2008 the total  "Rainbow Package" of Jeff's books including Scripts and Tips (with new industry documents disc), Every Single Profitable Note Marketing Idea In The World (almost) (with Note Holders Handbook on disc), Personal Cash Flow Prosperity (with 2 audio CD's) and the Note Holders Handbook.  Purchased separately you would pay $216.22.  But today you can get all 5 of Jeff's cash flow books for only $175.00!

Order NOW! 

          


NEW FOR 2008!  Secrets of Paper 101 - Audio Disc Set - only $99!

           Complete recording of SOP 101 beginner's workshop with workbook plus + click here for more info 

Only $99 if you order it through this email (regularly $149)!  Happy New Year!

            


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Jeff Armstrong is President of Armstrong Capital. He is a member of the Million-Dollar Club, a Master Broker, visiting instructor for the American Cash Flow Institute, Instructor for Nouveau Riche and the author of several best selling industry books. He can be reached by calling 800-845-3055, faxing 818-865-2323, e-mail jeff@armstrongcapital.com, or visit www.armstrongcapital.com and click on "Note Brokers" for answers, articles and information about his Master Broker services and how Armstrong Capital can help you succeed.