Armstrong Capital Newsletter

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Hello again! J Summer is upon us and I hope your businesses are humming along. Over the last several months we have been adding details to the flow of a private mortgage note transaction. Last month we discussed several different ways some consultants and note brokers subtract their flat fee after they have obtained the offers and prices. This month we will talk a little bit about how to present your adjusted offers to the sellers in a positive light.

Positive Presenting

After you have obtained your offers from your favorite Master Consultant and a few funding sources and you have subtracted your fee you will be ready to present those adjusted offers to the note holder.

One thing I think you need to remember is that if you do not think the price you are giving to the note holder is a good price, neither will the note holder. I’ve read lots of books on negotiating and here is one of the best tips I can pass along. It has been proven that when you have a smile on your face your voice has a much more pleasant tone that when you do not have a smile on your face. Try it out yourself. Go in front of a mirror say your company name and your name (i.e. “Armstrong Capital this is Jeff”) then, take a breath, smile and say it again. If you listen closely your voice will have a much more pleasant tone when you are smiling. To the left of my desk on the wall there is a mirror and every time just before I make a call or just before I answer the phone I look over in the mirror and smile. If you just do this one simple thing, when you are filling out a worksheet or presenting your offers the tone of the conversation will be positive.

Another thing you can do is show the note holder a couple of different ways you can purchase their note. In other words, do not just give them a full purchase price. Give them a full purchase price and a couple of partial purchase options. I know so many consultants and brokers that only offer the note holder one full purchase option, take it or leave it. You will be much more successful if you offer note holders 2-3 different ways they can sell their note. Buy the whole note, buy the next 120 payments or buy the next 60 payments. Whatever you come up with let the note holder know that the do have options. I know of at least 23 ways to buy a note (we will touch on some of those ways next month) so if you are just offering a full purchase you are severely limiting your potential as a note broker. One of the things that happens when you offer options is that the note holder will say things like “oh, I didn’t know I could do that” or “how much can I get for 144 payments” or “I would love to keep some of the payment every month for some income” and they realize that contacting you was the right way to go. You help them with their need and you create a positive experience for all involved.

It all ties in with getting that story behind the note, doesn’t it? If we know that they need $10,000 to pay off some credit card bills, can’t we give them an option to buy a few years of payments for $10,000? Most likely we can.

These are just a few of the ways to present yourself and your services to note holders in a positive light. Next month we will start to look at some of the many different ways we can purchase a note and the different options we can give to note holders. Have a wonderful and safe 4^th of July!

Jeff is the Editor of the Noteworthy Newsletter, a printed monthly publication. If you are new or experienced in the Cash Flow Industry I encourage you to check out and subscribe to the Noteworthy Newsletter, an indispensable newsletter for Note Brokers, Note Buyers and Real Estate Investors. Just click here and then click on "Newsletters" at the top of the page. This month you can subscribe for only $55 per year!

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For more great strategies, don't forget to check out Jeff's informative cash flow books for Scripts, Tips, Marketing ideas and more!

Purchase the "Consultant Combo" which includes "Scripts and Tips", "Every Single Profitable Note Marketing Idea In The World (almost)" and Jeff's newest release "Personal Cash Flow Prosperity"! That's all 3 cash flow books today for only $135.00!


Personal Cash Flow Prosperity With Tail Ends: How to Keep a Piece of the action	Every Single Profitable Note Marketing Idea In The World* (Almost)	Scripts & Tips: A Handbook for the Serious Note Broker

Jeff Armstrong is the Editor of the NoteWorthy Newsletter, www.noteworthyusa.com and President of Armstrong Capital. He is a member of the Million-Dollar Club, a Master Broker, visiting instructor for the American Cash Flow Institute, and the author of three best selling books. He can be reached by calling 800-845-3055, faxing 818-865-2323, e-mail jeff@armstrongcapital.com, or visit www.armstrongcapital.com and click on "Note Brokers" for questions and information about his Master Broker services, Mentorship program how Armstrong Capital can help you succeed.