EXPERIMENTAL POP ARTIST
RELEASES HYPNOTIC DEBUT SINGLE
MUSIC VIDEO OUT LATER THIS MONTH
RELEASE COINCIDES WITH AESTHETYK BRAND, LLC OFFICIAL LAUNCH
With a passion to explore sonic territories, experimental pop artist Devin Coogan, also known as CHILD, is releasing his much-anticipated debut single, “The Encounter.”
Born and raised in New England and currenty based in Raleigh, NC, CHILD encapsulates what often makes alternative pop music so remarkable – familiar melodies and hooks, as well as a haunting lyrical depth.
"Prior to writing ‘The Encounter,’ I experienced a personal trial that caused me to deal with who I was called to be [as a creative & leader],” shares CHILD.
“Within an environment that presented hindrance, I found myself in the perpetual tension between courage and doubt; love and fear; faith and hopelessness. In pursuit of my calling, I confronted and then silenced these lingering voices of opposition [in my soul]...and I am now experiencing my breakthrough."
The video for “The Encounter,” which was brought to life by Red Meadow Creative, captures a physical manifestation of the world’s evils.
“Trials in life can make you feel stricken: hence depicting me alone; surrounded by a tormenting and hellish darkness,” explains CHILD.
“As the end of trial approaches, difficulties can often increase, as its 'final stand' against you. The video depicts this by way of touching a “light” — tearing the atmosphere open to see what had been unseen and proceeding with an inhabiting-force." The official video for "The Encounter" will drop later this month.
CHILD is one of the first artists to sign with AESTHETYK, founded by music industry veteran, Matt Ingle.
Ingle’s penchant for unearthing innovative and inspiring artists is something he has enthusiastically carried on for over 20 years. He created AESTHETYK as a way to offer emerging songwriters and musicians an opportunity for incubation, helping them cultivate a signature and meaningful sound, as well as brand and ethic for a mass audience.
“CHILD is one of the most humble, motivated and almost supernaturally-creative artists I’ve ever met in my life,” says Ingle. “I’m entirely honored that he’d want to partner with me and launch our careers together."
A shot of cold night air within charting musical trends, CHILD marries his gritty form of pop with hints of hip-hop, alternative, and indie rock - creating a fresh hyper-breed of music informally known as Experimental Pop.
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