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January 2020  IN THIS ISSUE:
BUT ... I haven't stopped speaking...are they still listening?

  'A' Techniques to ensure your audience doesn't stop listening to you, before you've stopped speaking to them!
Quotations of the month:
 "If you don't know what you want to achieve in your presentation your audience never will.”  Harvey Diamond
 “90% of how well the talk will go, is determined before the speaker steps on the platform.” – Somers White
Ensure your audience doesn't stop listening BEFORE you stop speaking!!!
  3 "A" Techniques to ensure this does NOT happen to you!
All too often speakers assume that since the audience is looking at them, that they are emotionally and intellectually engaged, interested and journeying with the speaker. 
Making these assumptions may result in audiences asking themselves:
How can I remember your message if you don’t:
  •  ANCHOR your message in either one of 4 A's?… an anecdote (story), an acronym (i.e. T.E.A.M. which could represent Tenacity, Enthusiasm, Attitude, Mentorship, an analogy (comparing one thing to another i.e.tornadic disruption to my life), or an activity. In a longer speech, a variety of anchors keep the audience mentally engaged as the key word here is variety; try to avoid: story/ point, story/point, story/point
 How can I learn and hear my own inner voice if you don’t:
  •  AFFECT our thoughts and feelings by touching base with us at times during the speech? You can ask us questions and pause, so we can reflect? Doing this involves us mentally and emotionally as we can relate the thought to our own lives. Speaker and listeners connect deeply. Rather than sounding 'preachy' by saying: “We all experience pressure/frustration/anger etc when…” or “The best way to overcome…is to…”
          Instead of telling them, ask them:
“Why do we sometimes feel pressure/frustration/anger etc when…..?” or
“What kind of feeling or emotion do you feel when…?” or
“What have you done in the past to overcome…?”
 How can I follow up and commit to a call to action if you don’t:
  • ACQUAINT us with a tangible, doable technique to accelerate our understanding of your message.  So often, speakers are great in telling listeners why they should do something but neglect to provide them with a technique or example on how to do it with examples.
 ie If you're promoting more positivity in lives, suggest they avoid negative people,negative thoughts that lead to negative language which leads to negative attitudes, expectations, and results.
Trying these 3 simple tips will ensure that your listeners are with you throughout and that your message is being understood, remembered and acted upon.
I invite you to join me again next month for yet another speaking skill 
Until then, wishing you successful speaking this coming year!   Kiss
Individual Speech Coaching or Group Instruction
  • if you're a toastmaster wanting a competitive edge over average speakers
  • if you wish your group to be more effective presenters to successfully sell their services, products or ideas and increase profit margin
  • if you're in business and need to confidently address a group with a powerful, professional presentation but don't know how to create and deliver it
call 416 489 6603 (Toronto) Leave a message with phone number; I'll respond within 48 hours
We work together via SKYPE, phone and emails and me sending you work sheets. 

Let's first discuss your needs or those of your group
 (no fee for consultation) 
Kathryn MacKenzie, BA. M.Ed. DTM
Presentation Skills Instructor/Author
  Keynote Speaker/Coach

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