Flash News No. 06/2023 | June 26

 
 
Two strong partners strengthen their market position
 
Union between Ketek and Floorpul

A few days ago, KETEK of Manerbio (BS) and the Belgian company FLOORPUL of Harelbeke (West Flanders) joined forces, with a corporate partnership that expands their respective resources and exponentially increases their capabilities in offering an increasingly valid range of products for cleaning professionals.
 
The two companies thus complement each other's industrial and commercial strategies, benefiting from each other's prestigious, market-established brands, but also jointly consolidating their market position.
 
Picture of the official announcement. Photo: KETEK
 
"Thanks to Ketek, we will greatly expand our catalogue," emphasised Franck Laclie, CEO of FLOORPUL, "and we will be able to develop an important joint action in terms of business management.
 
Great satisfaction was also expressed by Vito Palmisano, CEO of KETEK: "Thanks to FLOORPUL, we will forge an important bond with a strong partner, which will enable us to implement our brand awareness on the market, expand production and increase productivity. Even more significant, considering the management transition to the second generation!" Joint actions are already in the pipeline; the companies are structuring shared promotions, with co-branding actions and the presence of both logos.
 
 
 
 
 
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